Filed under: Trends
Whether you’re purchasing corporate apparel or buying a new spring dress — color always comes into play. Stay current with this spring’s latest palette and make a statement at your next event.
Here are the top colors you need to know about.
Tangerine
Vibrant, alive and a little sassy — tangerine will be a hot color this spring.
*Photo credit from the Pantone fashion color report
Sodalite Blue
Sophisticated, classic and an easy color to pair with brighter colors — this blue is a new twist on a traditional hue.
*Photo credit from the Pantone fashion color report
Cabaret
Flirty, warm and fun — this pink hue is a new must for this spring.
*Photo credit from the Pantone fashion color report
Want to check out some of our latest corporate apparel designs? See our online catalog.
April 19, 2012
Have a big event coming up and not sure what to offer as a giveaway at your booth? Before we dive into some of the most innovative ideas in the promotional products industry for this Spring, check out some of our past posts for ideas on strategy:
I know it’s bold to try and pick out the ‘Best Giveaways’ since each and every industry, show and company will be different. But, generally speaking — we’ll break-down some ideas we like for this season and review why they might break-through the clutter.
Infuser Water Bottle
Move over old water bottle -there’s a new guy in town. Love this new twist on a giveaway classic. Does your company support healthy living or just want to offer something unique? Think about having your booth employees fill up their infusers during the conference and offer an ‘infuser bar’ – stocked full of fruits and mint leaves. Offer visitors the opportunity to create a unique infuser for their water bottle.
Flowerpot Planting Kit
Say ‘hello’ to spring with this season favorite. Customers will be falling over themselves trying to get one of these DIY flower kits. Plus, they’ll think about you every time they gaze at their beautiful flowers as we can customize it with your logo.
Two-in-One Seed Paper Coaster
What an earth friendly idea for your next promotion. Not only are these coasters a great way to show off your brand, they moonlight as seed paper that will get your garden started for this spring. Use the coaster for awhile and when the time is right, plant the paper for a hearty mix of wild flowers.
Slinky Adhesive Note Pad
Want to offer something functional and eye-catching? Then the slinky note pad is for you. Strategically place these on your table for added attention. Add your logo to these note pads for extra branding.
Fold-up Vase
Make a splash at the conference by strategically placing these vases around the conference. Fill them with spring flowers or give them away at your booth. They’re sure to make your customers smile.
Need other ideas? Give us a call at 812.376.3212 or check out our online promotional products catalog.
April 12, 2012
Recently I switched from PC to a Mac and while I’m loving my new computer I miss what seemed like 500 different USB connections on my old computer. I did a little searching and found that for a nominal fee I could purchase a USB hub that would solve my problem!
In line with a recent Facebook Post and my technology hurdle I thought I would give you all a heads up on some wonderful innovative tech promotional products that are sure to be a hit in the office, at your next job expo, or even as gifts to corporate visitors.
1. Slimline MP3 Speakers - – Ever have those days where you wish your computer or phone/MP3 speakers were just a bit louder? What about those time when your listening to a webinar or conference call and you have to hold your head next to the computer to be able to hear? The slimline mp3 speakers are perfect for on the go professionals who are in need up a sound upgrade!
2. Tangle USB Hub - – It seems like each day a new hightech USB driven gadget comes out! Whether it’s a flash drive, card reader, flashlight, telephone, or fan, the Tangle USB Hub will give you ample space to connect all of your gadgets at the same time!
3. Hand-Held Electronics Charging Station - – Have you ever noticed that the electrical outlets in hotel rooms are always in the most inconvenient locations? For one reason or another it seems that in order for me to charge my phone I always have to leave it laying on the floor with the charging cord hanging for everyone to trip over. In comes the Hand-Held Electronics Charging station, a small portable plastic device that creates a makeshift shelf over the outlet so that you can keep your electronics out of the way while charging them! Perfect for anyone who are tired of tripping over cords night after night!!
4. Computer Travel Kit - – Without a doubt one of the most frustrating things when travelling is getting to your destination and realizing your forgot your cell phone charger, computer mouse, or other essential electronics. The Computer Travel Kit is a great compact kit that contains a phone charger, usb hub, and computer mouse. A perfect addition to anyones travel kit!
5. Slim Laser Pointer - – Do you spend a majority of your week giving presentations or lectures? The Slim Laser Pointer is a perfect companion for the travelling salesman or visiting lecturer where going light is the name of the game. Easily stored inside a laptop case, the laser pointer is affordable enough that you could have several to keep in various locations!
Looking for other new and exciting ways to promote your business? EYB Promotions is Columbus, Indiana’s premier supplier of promotional products, custom embroidery, and laser engraving! Give us a call to see how we can help Expose Your Brand! 812.376.3212
February 20, 2012
Going Green?
What was once considered to be only a fad is continuing to gain momentum in this age of social responsibility. The purchase of eco-friendly promotional products made of biodegradable products are on the rise. Consumers who are choosing to live more environmentally conscious are now expecting their employers and perspective employers to do the same. The promotional products of yesterday are slowly falling behind the times, the bandwagon is here are you going to jump on?
Function Anyone?
We have all gotten them, cheap gimmicky promotional products that go in the trash as soon as we get home. Effective promotional products are ones that the user sees value in, but most of all has a useful function! Your potential customers don’t want another ugly hat to throw in the back of the closet, no they want a hat that is breathable and designed for outdoor activity. The added cost involved is easily outweighed by the repeat business you will receive from an effective promotional product.
Who says it has to be black or White?
As someone who spends a majority of the week at a promotional products company, I have seen my fair share of traditional promotional items go out the door. However it seems recently that the traditional black or white t-shirt or mug is taking a back seat to the more vibrant custom color schemes. With fierce competition for market share, companies are realizing the importance of standing out at trade shows and expos. Product distributors are making it easier to match your companies logo and colors to almost any product, so the next time your thinking of putting your logo on the side of a generic mug take a moment to think outside the box.
Pricing
Without a doubt pricing is the chief motivator when choosing promotional products. Yes it is more expensive to purchase eco-friendly products, yes it is more expensive to choose products with a useful function, and yes it is more expensive to choose a custom product. However it is necessary to think beyond cost when dealing with promotional products. Would you hand 100 people $2.00 to throw in a trash can? Then why would you hand your potential clients a $2.00 promotional product that is going to end up in the trash? Wouldn’t you rather give away something that will be appreciated and used, then to have a mass give-away with items that don’t represent your brand and end up in the garbage?
If you are completely new to the world of Promotional Products or just need help finding the right fit for your company let EYB Promotions help you! Give us a call 812-376-3212
January 5, 2012
QR codes have always been a hot topic around here. But, before you jump on the band wagon, it’s important to ask yourself — “when does using a QR code make sense?” Let’s take a look at what we know about QR codes, so that you can decide if they’re a fit for your next campaign.
- Adoption is still pretty low: The recent release of Compete’s smartphone intelligence survey results from Q3 of 2010 shows that 28 percent of smartphone owners have used mobile apps to scan barcodes.
- Usage is increasing at a rapid rate: Mobio’s “Naked Facts” report highlights a 1,200 percent increase in mobile scans from July to December of 2010.
- QR Codes are Free: Check out sites like Kaywa and Qurify where you can make as many QR codes as you would like for free.
- Apple Phones Scan More QR Codes: Apple phones currently scan the majority of QR codes (68%), followed by Android and then BlackBerry devices.
- You Can Track Scans: By using a service like bit.ly you can both create QR codes and track the number of times someone scans your QR code.
- You Shouldn’t Link a QR Code to a Flash Site: Most mobile devices do not support flash.
- Most QR Codes are Black and White: But, some scanners can support other colors.
- QR Codes Can Do Many Things: They can send someone to a URL, send a text, allow a user to download a file, call someone or unlock a message or video.
- You Must Offer an Incentive: Most people scan QR codes so that they can get something (coupon or discount). So, be sure to offer a good reason for someone to want to scan it.
- No Licenses Are Required: You are not required to purchase a license to use QR codes.
Need help incorporating a QR code onto your promotional products? Let EYB help by visiting www.eybpromotions.com or call 812.376.3212.
December 28, 2011
Did you know women account for 85% of all consumer purchases? Everything from new homes, to food and vacations – women are many times the key decision-maker. We are challenged by our clients to find ways to market to women – which, isn’t always easy. Women can get bored with the status-quo, they see thousands of marketing messages per day and have become desensitized to advertising. That just means, you must be clever, fresh and relevant. Finding a promotional item that solves a problem – will always be a big hit. Here is our list of top 5 promotional products made especially for women.
Footzyrolls: Ugh! Nothing is worse than wearing high-heels all night long. Perfect for a long day at the office, weddings and special events – these footzyrolls hideaway into your purse and can be brought out at just the right time. Not to mention advertising your company on the footzyroll bag will be sure to create some buzz!
Purse Hanger: Love this! I can think of so many times my purse hanger has come in handy. At restaurants, events or bars (where you definitely don’t want your Coach purse even brushing the floor) – this nifty purse hanger will hold your purse high-in-the-sky and away from dirt and grime!
Green Journals: Whether it’s a big idea, the grocery list, thoughts, dreams or a list of ‘to-dos’ – journals are always a functional and memorable trade show or event giveaway. I always think printing a personalized page in the front of the book makes it even more special.
Natural Vanilla Lip Gloss: Women can ALWAYS use more lip gloss – especially when it’s something that’s easy to tuck away and smells yummy.
Comfy Tanks: Ahhhh….nothing’s better than a soft tank top. Whether you’re layering it under another shirt or lounging around the house – this tank top is my all time favorite. I have one in every color and multiple in white. If you’re looking for something for women this could be a great option – print your logo in a trendy location (like the bottom right-hand corner or the back right shoulder) for added flair.
If you want some more ideas or need to place an order, contact us at 812.376.3212 or wwww.eybpromotions.com.
May 19, 2011
I was scouring the vast world-wide-Web today on a mission to bring you the latest in custom t-shirt trends. Why? Well, Summer’s just around the corner, so we’re guessing you’re on the look-out for unique t-shirt design ideas that are blow-your-socks-off good.
Continue April 8, 2011
Spring has officially sprung, which means – green grass, flowers, rain, warmer weather and the promise that summer is just around the corner. We’re loving the new promotional items for this season, so we thought we’d share some of these energizing, fresh and (of course) green giveaway ideas.
There are endless options for tying these promo items into your corporate messaging – though admittedly cheesy, words like ‘growth’ or ‘fresh start’ do lend themselves great to these items.
Call us if you’re ready to get your spring campaign kicked-off 812-376-3212!
March 22, 2011
We wanted to throw out some interesting ideas for how QR codes could be used in marketing and in life. We love all of the applications and thought we’d share some of our quirky, useful and brand-exposing ideas. So, here’s the run-down:
1. QR Codes on Animal Clothing: Just think, Daisy will never be lost again. With a hand-dandy QR code linked to your contact information, you can let her outside without worry!
2. QR Codes on Marketing Materials: The most obvious of the bunch. We just love the idea of adding codes to your materials to link people to a CTA or website.
3. QR Codes on Company Apparel: Love, Love, Love this — your walking billboard of a clothing just went digital. Call EYB for more information on how you can get into QR coded gear! 812.376.3212
March 4, 2011
Business doesn’t have to just be about TPS Reports and Town Hall Meetings. I’ve dug deep and have found some interesting trends that are injecting some excitement into the corporate world.
Continue February 8, 2011
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